Roger Hosannah is the founder and Managing Director of Sixtysix8 Ltd. He is a sportswear visionary and Off-Price authority with over two decades of experience working with a number of sports leagues, world class brands, licensing organisations, distributors and manufacturers.

Roger worked for The Burton Group and Debenhams PLC as a Senior Sportswear Buyer, leaving to launch the HOSANA sportswear brand. Specializing in basketball clothing and accessories, the company had long term licensing partnerships with Major League Baseball and over sixty US Colleges, selling through high street multiple retailers such as Allsports, JD Sports and Footlocker Europe.

The fluent German speaker, later became the senior member of the TJX Europe Active Sportswear buying team, which was based out of Watford, Dusseldorf and New York city. He developed and successfully implemented a variety of innovative strategies for this Off-Price sports retail power.

Roger continues to work with some of the biggest and best sports brands, distributors and leagues in Europe and North America. These partnerships have been enhanced by the Brand Protection and Intellectual Property-specifically trade mark development-Sponsorship and Image Rights services that Sixtysix8 now offer.

Sixtysix8 are legally advised by Edmund Harrison of Mewburn Ellis, who are one of Europe’s top specialist Intellectual Property firms. Edmund was recognised as “excellent‘ and ‘knowledgeable” in the 2017 and 2021 editions of The Legal 500.

Edmund specialises in trade mark work, dealing with a wide range of issues including prosecution of applications, opposition, revocation and invalidity actions in the UK and EUIPO, and internationally outside the EU. He is highly experienced in negotiating and concluding settlement agreements and in conducting hearings and appeals before the UKIPO.

He has also taken cases to the European Court of First Instance and has successfully reclaimed domain names for clients using Domain Name Dispute Resolution Proceedings. He has experience in a wide range of industry sectors including consumer products (in particular FMCGs and sporting goods), food & beverage, nanotech, Medtech, pharmaceuticals, computer software, transport and semiconductors.

Edmund has extensive experience of managing international portfolios of trade marks for multinational companies, as well as smaller companies or individuals. He has advised Roger Hosannah on all trademarks issue relating to Sixtysix8 and the HOSANA Sportswear business for over a decade. He also recently concluded successful domestic and international applications for the Private Ballerr brand.

Edmund is a “commercially minded” lawyer and his experience in clearance searches, filing applications and prosecuting oppositions is second to none.

Michelle Moore is an award-winning leadership coach, consultant, international speaker and former athlete. Voted as one of the UK’s '50 Most Influential Women in Sport’. She is a globally recognised executive on conscious leadership, strategic partnerships, sport for development and innovation working across government, business and charitable sectors. Heading up a consultancy practice with an impressive list of clients from The London Mayor’s Office to The Commonwealth Games Federation. Michelle works with CEO’s, individuals and senior leadership teams to create solutions steeped in strategic insight and cultural context to find new ways to challenge inequalities. Michelle is the winner of the 2016 UK Precious Award for ‘Outstanding Woman in Sport’, a Football Black List award and an esteemed national Change Maker award. Michelle is a trustee for SportsAid, advisor to the Women’s Sport Trust and a senior honorary lecturer for the University of Worcester.